Jesus music, known as gospel beat music in the United Kingdom, is a style of Christian music that originated on the West Coast of the United States in the late 1960s and early 1970s. This musical genre developed in parallel to the Jesus movement. It outlasted the movement that spawned it and the Christian music industry began to eclipse it and absorb its musicians around 1975.
Much of the music was a blend of
folk music and folk rock
Initially, the music tended to be relatively simple, as it drew largely on guitar-based folk and folk-rock influences. The message also seemed to be relatively simple, as the songwriters attempted to present the value of a Christ-centered spiritual experience without evoking the vocabulary or other trappings of ecclesiastical religion. Rather than quoting religious cliches or King James Bible verses, they used storytelling, allegory, imagery, and complex metaphors, often with a colloquial language that flustered conservatives.
In addition to the basic message of salvation, the lyrics often reflected the expectation of the imminent Second Coming of Christ prominent in evangelical circles at the time, reflected and heightened by the publication of The Late, Great Planet Earth. Larry Norman voiced this in his song "I Wish We'd All Been Ready", singing "There's no time to change your mind/The Son has come and you've been left behind."
Despite the message, the music was described by many as worldly at best or as "the Devil's music" in the worst case. This latter position was held by conservatives such as Bill Gothard as taught in his Basic Youth Conflicts Seminars. These were some of the main factors that caused many U.S. churches to largely reject the movement and these artists at the time. This suited many artists as they wanted to bring Jesus to non-Christians, not only to church youth. Larry Norman addressed this culture clash in his 1972 song, "Why Should The Devil Have All the Good Music?"
On the West Coast of the United States, Jesus music festivals began to emerge in the summer months of the early 1970s, featuring many of the artists listed above. While the music was often loud and the venue similar to the Monterey Pop Festival and Woodstock, the atmosphere was decidedly different and attracted large crowds of camping families as well as teenagers and young adults.
By 1973, Jesus music was receiving enough attention inside the mainstream media that an industry began to emerge. By the mid-1970s, the phrase "contemporary Christian music" (CCM) had been coined by Ron Moore
Jesus People USA is an intentional community and ministry, currently located on the North Side of Chicago. Two of the first influences of JPUSA were Cornerstone magazine and Resurrection Band.Liner notes to Music to Raise the Dead: 1972-1998 by Resurrection Band. Jim Palosaari was one of Britain's influential Jesus people and one of the founders of the group that became JPUSA, Servant's Highway Ministries, and Greenbelt festival in England, the largest Christian rock festival in the world.
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